Adam Goldstein, President and COO of Royal Caribbean Cruises Ltd., will become Chairman of the FCCA (Florida Caribbean Cruise Association), effective 1 January 2017, FCCA said in a statement.

"I am extremely proud to take over the chairmanship of the FCCA, and my main goal is to continue on this path by making sure the region is prepared to face the challenges and opportunities that lie ahead in this highly competitive and globalized environment," Goldstein said in the statement.

Goldstein seeks to continue the successful proactive and interactive approach and to further develop relationships with destinations through his hands-on dealings and unwavering dedication. “By participating at FCCA meetings and events, he will keep a constant dialogue between the cruise lines and destination stakeholders to achieve mutual benefits. His wealth of knowledge about the industry and destinations will lead the way to successful operations for both,” FCCA said.