Fred. Olsen Cruise Lines, the destination focused UK based cruise line, said it is celebrating a bumper start to its new 'Warmer Cruising' campaign, with one of its highest booking days for guest numbers ever, following the promotion’s launch on Wednesday 15th August 2018. “In the first two days of the new campaign, sales have been up 8.5% year-on-year,’ the company said in a statement.

Fred. Olsen’s new ‘Warmer Cruising’ campaign offers guests up to 40% off a selection of 42 tempting cruises between October 2018 and March 2019, on new bookings made up to 17th October 2018 inclusive. Durations vary from 107 nights to shorter breaks of five nights – the perfect ‘taster’ cruise for those taking a holiday at sea for the very first time.

Justin Stanton, Sales and Marketing Director for Fred. Olsen Cruise Lines, said: "In spite of the uncertain economic conditions, demand for our smaller, friendlier style of cruising is stronger than ever, with sales up 30% on the year.

“We are always proud of our richer, 'closer' itineraries on our more intimate ships, and our new 'Warmer Cruising' campaign offers 'something for everyone'. From culture to adventure, city breaks to global discoveries, we are committed to ensuring that our guests have outstanding experiences and cherished memories, wherever they choose to travel with us."

Fred. Olsen's new 'Warmer Cruising' promotion features a wide range of great-value getaways, including ‘Around the World with Sydney at New Year’, 'California, Mexico & the Panama Canal’, 'Islands of the Indian Ocean', 'Uncrowded Baltic’, 'Canary Islands & Madeira Winter Warmth', as well as three intriguing 'Mystery Cruises'.

Sailings are from Fred. Olsen’s convenient departure ports of Southampton, Dover, Liverpool and Newcastle, as well as fly-cruises from London and Manchester airports.